Flying Fish, the popular flavoured beer brand celebrated for its trailblazing brewing techniques by infusing natural fruit flavours into their beers, has officially been announced as the title sponsor of ‘In the City’ – the Steyn Entertainment newly relaunched events property that has already hosted iconic artists FKJ, Jacob Banks and more in 2023 already.
Flying Fish brings an exciting twist to ‘In The City’ as it complements the festival’s vibrant and diverse atmosphere, inviting everyone to revel in the flow of good times seen at our inclusive, meticulously genre diverse curated music and lifestyle inner-city festivals. ‘Flying Fish as a brand are heavily investing in driving the culture in our industry right now this partnership is another testament to that. After working with the team at our recent In the City x FKJ events, we knew that their vision aligned with ours as a company (Steyn Entertainment), and with where we are wanting to grow our In the City event property. We are excited to show South Africa how this partnership is going to elevate our event experience, and offering, moving forward.’ – Shannon Valstar, General Manager Steyn Entertainment.
So, Citizens – with Flying Fish by our side, here’s to more music in Mzanzi, more experiences, more dates added to the calendar and more core-memory moments that this partnerships refreshing take on events will bring South Africa. Steyn Entertainment, the creative force behind In the City and Rocking The Daisies, is dedicated to delivering these inclusive, meticulously curated, and multi-sensory music and lifestyle encounters.
Any guesses on what international artist will be taking the top line at our next #FFxITXC? You don’t want to miss this.
