Author: Ofentse Phukubye

I love what I do on a daily basis as I get to help out fellow African creatives spread out their work to the world. I am a diverse individual as I do not limit myself to one group or type of content. I am always open to receiving new work from other individuals as that is my way of maintaining the culture in quality form.

Picture this, it is a bloomy Wednesday and you are on your way to work in need of some lovely music to listen to and you happen to be scrolling on your Instagram then boom, you see this eye grabbing promo video for a song that is dropping that Friday. This was the day I discovered singer and songwriter, Tusekah who is currently based in New Zealand but happens to be from South Africa. I was immediately sold into the single release as the rollout content for the song was aesthetically pleasing and left me on the edge of my…

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It has been over a year since we received any new music from Tshego so best believe that this very moment is precious to many as he utilised the track release to announce to his fans that his 2nd studio album is almost ready and that this tune is simply just to set the tone for this project as it is more than personal. Tshego’s journey has been one of patience and growth as he focused on refining his sound further in a manner that can allow him to project his painful and joyous moments in life in the most…

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Nasty C has been hard at work and has constantly been leading us to the album with quality work. This follows the release of ‘No More’ which touches on various social issues. The song was accompanied by eye grabbing visuals which currently sit on over 1 Million Views on YouTube. He now returns with a 2nd single titled ‘Crazy Crazy’ which he debuted on the Coke Studio sessions which serves as his 2nd performance feature on the platform as he performed alongside Zack Tabudlo their collaborative single ‘Fallin’ which currently sits on over 2.6 Million Views on YouTube. ‘Crazy Crazy’…

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AKA’s album ‘Mass Country’, was certified platinum in June 2023. The album exceeded 35 404 units which is equivalent to 40 972 588 streams in South Africa alone. On a global platform, Mass Country has received over 76 064 931 million streams, four months after release. These include audio streams, video streams and downloads. Radio airplay has seen more than 9 000 spins on the four official singles coming off the album with over 897.29m impressions. It is with utmost pride that Sony Music Entertainment Africa awards a platinum plaque to the Forbes family and Vth season for the exceptional work and the…

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Africa has been the hub for global unique art as we have many global exports such as your WizKid, Burna Boy, Youngstunna, Musa Keys, A-Reece, Tems and Ayra Starr just to name a selected few. Brands such as Jagermeister, Hennessy, Puma, Maybelline and Jordan just to name a few could not help but to collaborate with some of these talented African individuals and now representing Nigeria in an ad campaign for Jordan is Ayra Starr as she continues to torch out her light in various aspects of fashion and entertainment. The structure of her branding has opened up many doors…

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Scumie has been sturdily on the rise for the past 2 years as she rose to recognition through her SoundCloud release titled ‘RIP’ which is her most popular single on SoundCloud as it boasts on over 152K streams. She has since grown her brand as she has managed to collaborate with the likes of Blxckie, Phantom Steeze, Taura Montana, Roiii and many more. As well as garnering herself a deal with DefJam Africa which has since allowed her to be extensive through her releases, this includes the Apple Music Playlist in celebration of South Africa’s ‘next-gen’ artists. This gave her…

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Storytelling is very vital to any form of art as it is what you utilise as a bridge to connect with your audience whether it be through a visual context or lyrical context and Nasty C has constantly managed to maintain that bridge through quality lyricism in his art. This is reflected in his latest single ‘No More’ as he breaks down his personal journey to success, from the things he had to endure in order to live life fully to where he is now and how he is challenged constantly to build by the day. To many this may…

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SEI SIREN has been an artist that has been on my radar for the past two years as I discovered her in 2020 through a close friend by the name of FENTSE. This was after the live performance episode we did with FENTSE. in December for ‘Good Goodbye’ as we sat down after the shoot to chat about acts in South Africa to look out for and SEI SIREN just pulled my eye with her vintage aesthetic and unique sound that many wouldn’t deem as Mainstream. I then couldn’t help myself but to reach out for an interview with her…

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DJ Speedsta made a gradual return to the music industry in May with his first release of the year titled ‘Don’t PHAZAMISA Me’ with yungseruno featuring Stilo Magolide and Okmalumkoolkat. The tune is an earful with a catchy hook and heavy trap beat. The song saw Stilo Magolide and Okmalumkoolkat reunite on one song as it has been a while since the two were on one tune together. He now graces us with the official music video to this catchy tune. In the visuals you witness the guys have fun over a lit blunt in the forest as they have…

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